Celebrity Cruises, Royal Caribbean and Virgin Atlantic have launched a new competition where agents have the chance to scoop the prize of a lifetime for themselves and their agency.
In the new incentive programme, agents making qualifying bookings on either a Celebrity Cruises or Royal Caribbean sailing, coupled with Virgin Atlantic or Delta Air Lines flights, will be able to earn points and climb to the top of the leaderboard to win one of twelve places on the trip of a lifetime. But there’s a catch – the destination is unknown.
More details will be revealed – including flights, accommodation, exclusive perks and once-in-a-lifetime experiences that make this prize worth playing for.
In addition, the head office of the winning agent will receive £100,000 in marketing and commercial support for their agency to support Florida and Caribbean packages, alongside their own “money-can’t-buy-prize”: a holiday of a lifetime on both a Royal Caribbean and Celebrity Cruises ship, with Virgin Atlantic Upper Class flights for them and a plus one.
Agents have until 28th April to make qualifying bookings in order to earn points as well as have the chance to grab extra points by completing weekly challenges.
For more information on Destination Unknown, check out the brands’ trade marketing channels including Celebrity Central, a one-stop resource for everything they need to know about Celebrity Cruises. Agents are also encouraged to join CelebrityLovesAgents, the brand’s private Facebook group for exclusive content and weekly updates.
Alternatively, head to Club Royal, Royal Caribbean’s one stop shop where travel partners can find out everything they need to know about Royal Caribbean.
The competition runs until 28th April 2025.
